4 ad libraries, one feed

Competitor ad tracker. See what's working.

Every ad your competitors run on Meta, LinkedIn, Google and TikTok, saved in one feed. We flag the ones they keep paying for.

The Ad Tracker: tracked competitors, Gymshark's numbers for the week, its Proven ads, and a chart of weekly launches.

Their whole ad strategy, in one feed.

Four ad libraries, read on a schedule and saved the day we find each ad. No more checking each library by hand.

Spot the ads that are working.

Advertisers rarely keep paying for a losing ad. Anything that has run for 30 days or more is marked Proven, so the winners rise to the top.

  • Filter to Proven ads, or sort by longest-running
  • Run dates for every ad, from the day it started

Know when they change course.

Every week you see what each competitor launched, what they stopped, and where they started advertising. A sudden burst of new ads is hard to miss.

  • Launches, stops and new countries for each competitor
  • A 12-week chart of launches
  • A Monday digest by email, so you don't have to log in

Every library. Every ad they stop.

Meta, LinkedIn, Google and TikTok in one feed. We save each ad's images, video and copy the day we find it, so ads they take down stay in your archive.

  • Facebook, Instagram, LinkedIn, Search, YouTube, Shopping and TikTok
  • Stopped ads keep their creative and run dates
  • Tagged and transcribed

    Every ad is tagged by angle, offer and presenter. Meta and Google video ads are transcribed, so you can search what was said.

  • Boards for your swipe file

    Save ads to boards with a note on why, and share a board as a read-only link with a client or teammate.

  • Alerts and a monthly brief

    An email when a competitor launches new ads, and an AI brief each month with every point linked to the ads behind it.

How it works

Track a competitor in two minutes.

No code, no spreadsheets. Type a brand and we do the rest.

  1. Step 1

    Type a brand name

    We find them in each ad library. Confirm the match, or skip a library you don't need.

  2. Step 2

    We collect their ads

    Within minutes you see their current and recent ads, tagged, with a copy of each one saved.

  3. Step 3

    We keep watching

    Meta, LinkedIn and TikTok daily, Google every three days. New ads reach your feed, inbox and Monday digest.

Pricing

No extra subscription. Just credits.

The tracker uses your Social Fetch credits at the normal price of each lookup. You see the estimate before anything runs.

Most of the cost is Google, whose library costs more to read. Track fewer libraries and it costs less. Pause or remove a competitor at any time.

Cost preview

in credits
Credits a monthA typical competitor on all four libraries
~440
First checkAt most, to collect their current and recent ads
160
Free creditsEnough to try Meta, LinkedIn and TikTok
100

No separate subscription. Pause or stop at any time.

For developers

Built on the Social Fetch API

Every view in the tracker has a "Get this via API" button with the exact call behind it. Want the same data in your own dashboards? Use these endpoints.

Free ad library tools

FAQ

Common questions

Who is the Competitor Ad Tracker for?

Anyone who needs to know what competitors are running: DTC brands planning their next creative, media buyers looking for angles to test, creative strategists building swipe files, and agencies reporting on a client's market.

How is a Proven ad defined?

An ad that has run for 30 days or more, measured from the start date the library reports (or the day we first saw it, if the library doesn't give one). An ad that ran for a month and then stopped stays Proven: it worked while it ran. It's a signal, not a guarantee, but advertisers rarely keep paying for an ad that loses money.

Which ad libraries does it cover?

Meta (Facebook and Instagram), LinkedIn, Google (Search, YouTube and Shopping, from the Google Ads Transparency Center) and TikTok. You can switch each library on or off per competitor.

How much does it cost?

It uses your Social Fetch credits at the normal price of each lookup. A competitor on all four libraries typically uses about 440 credits a month, plus up to 160 for the first check. That includes transcribing their Meta and Google video ads. You see the estimate before you start, and tracking only the libraries you need costs less. Every account starts with 100 free credits.

Is this legal? Where does the data come from?

Yes. Every ad comes from the public transparency libraries that Meta, LinkedIn, Google and TikTok publish so anyone can see the ads running on their platforms. The tracker reads them on a schedule and keeps a copy of what it finds.

What happens when a competitor takes an ad down?

It stays in your tracker, marked as stopped, with its images, video, copy and run dates. That's the main difference from browsing the libraries yourself.

How does the AI brief work?

Once a month, AI reads a competitor's ads and writes a short brief: the angles and offers they're leaning on, what's new and what they've stopped. Every point links to the ads it's based on, so you can check it against the ads themselves rather than take it on trust.

How often do you check for new ads?

Meta, LinkedIn and TikTok are checked every day. Google is checked every three days, because its library costs more to read.

Can my team or my clients see it?

Competitors belong to your workspace, so everyone in it sees the same feed, boards and alerts. To show a client or someone outside the workspace, share a board as a read-only link.

Do I need to write any code?

No. Type a brand name and the tracker does the rest. If you do want the data in your own tools, every view shows the Social Fetch API call behind it.

Start tracking a competitor.

100 free credits to start. Add your first competitor and see their ads in minutes.

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