Free · no signup · buyer-ready estimate
Estimate a YouTube sponsorship budget before you reach out.
Paste a channel, choose a sponsorship format, and get a transparent planning range. We detect niche from public content, price from recent views and CPM benchmarks, and add an AI buying brief grounded in the numbers.
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Built for sponsorship buyers
Not a fake quote — a defensible planning range.
Public YouTube data cannot reveal a creator's private rate card. This tool gives you the next best thing: transparent math, confidence, caveats, and the questions to ask before spending.
Public performance
Recent views drive the estimate. Subscriber count is shown as context, not used as the main pricing anchor.
Format-aware rates
Compare description links, pinned comments, pre-rolls, integrated mentions, dedicated videos, and Shorts.
Buying brief
Get confidence notes, risks, negotiation guidance, and five questions to ask the creator.
For agencies & marketers
Screen YouTube creators from code.
This page is for a single manual check. When you need to benchmark many channels, use the API to fetch channel and video metrics programmatically.
const channel = await fetch("https://api.socialfetch.dev/v1/youtube/channel?handle=creator",{ headers: { "x-api-key": "..." } });
FAQ
Questions you probably have
How does the YouTube sponsorship calculator work?
Paste a channel and pick a sponsorship format. We fetch public channel and recent video metrics, detect niche from channel content, estimate expected views, apply sponsorship CPM benchmarks, then explain the range with confidence notes and an AI buying brief.
Is this the creator's actual rate?
No. This is a planning range based on public data, not the creator's private rate card. Ask the creator for 30-day average views, audience geography, retention, and past sponsor results before committing budget.
Why do you use recent views instead of subscribers?
Brands usually pay for expected delivery, not subscriber count. Recent public views are a better proxy for how many people a sponsored placement may reach.
What sponsorship format should I choose?
A 60-90 second integrated mention is the default because most YouTube sponsorship benchmarks are based on that format. Dedicated videos cost more, while description links and pinned comments are usually lightweight add-ons.
Why is the estimate a range?
YouTube sponsorship pricing varies by niche, audience quality, format, usage rights, exclusivity, and creator demand. A range is more honest than a fake exact number.
Can I use this for YouTube Shorts?
Yes, but Shorts are priced differently from long-form integrations. The tool separates Shorts-like videos where possible and shows a dedicated Shorts estimate.
Can I screen many channels with the API?
This page is for manual checks with fair-use limits. For creator screening at scale, use the Social Fetch YouTube channel and channel videos APIs from your code.