01
Paste a YouTube channel
Use a channel URL, @handle, or channel ID — not a single video URL.
Free · no signup · buyer-ready estimate
Free YouTube sponsorship calculator
Paste a channel, pick a format, get a budget estimate from public views and niche CPM — plus a short buying brief.
Use in Claude or ChatGPTSame lookup, live, from your AI.GET/v1/youtube/channel
ReadyProtected by Cloudflare Turnstile
Quick start
How to estimate a YouTube sponsorship budget
Not the creator's private rate card — an estimate from public performance before you reach out.
02
Pick the sponsorship format
Integrated mention, dedicated video, Shorts, description link, or pinned comment each price differently.
03
Get an estimate + brief
We estimate from recent public views and niche CPM, then add confidence notes and buying questions.
Built for sponsorship buyers
A budget range from public views — not a fake quote
Public YouTube data cannot reveal last closed deals. It can show how many people watch recent uploads, which niche CPM band applies, and what a fair range looks like before you email their manager.
Public performance
Recent views on long-form and Shorts drive the estimate. Brands pay for delivery — not subscriber vanity metrics.
Format-aware rates
Integrations, dedicated videos, Shorts, links, and pins each get their own CPM adjustment.
Buying brief
Confidence notes, niche risks, negotiation angles, and questions to ask before you send budget.
Formats
YouTube sponsorship formats and how they price
Format is one of the biggest levers in YouTube influencer pricing. Pick the placement you are actually buying — not a generic “sponsorship.”
60–90s integration
Default buy for most YouTube sponsorships. Mid-roll reads usually sit between a pin and a dedicated video.
Dedicated sponsor video
Highest cost — the whole upload is the placement. Expect a premium over a short integration.
Shorts placement
Priced on a different curve from long-form. Useful when the channel's Shorts delivery is the real audience.
Links & pinned comments
Lightweight add-ons. Useful as package extras — rarely the main buy on their own.
Spot existing sponsor reads
How teams detect YouTube sponsorships in transcripts
Budgeting tells you what to offer. Scanning past videos tells you whether the channel already runs brand deals — and how openly they disclose them.
"use code" / promo codes
Spoken discount codes are the easiest signal to find when you scan video transcripts.
#ad · paid partnership
FTC-style disclosures often land in the first 30 seconds of a sponsored upload.
Brand names in the read
Product walkthroughs and competitor switches usually mean a paid deal, even without a formal disclosure line.
Where transcript detection breaks down
- No caption track → nothing to scan (transcript lookup returns not_found).
- Undisclosed integrations stay invisible to text search.
- Pair transcript hits with description links and pinned comments for higher confidence.
Transcript API use case → · or try the free YouTube transcript tool
For agencies & marketers
Price one channel here. Screen hundreds from code.
At scale: channel + recent-video lookups for pricing math, then transcript pulls on uploads you care about to flag existing sponsor reads.
Request
More free tools
Try another free tool
Try another free tool. Or browse all free tools.
- YouTube
YouTube Shorts money calculator
Shorts views → RPM estimate.
Open tool - YouTube
YouTube channel viewer
Channel handle or URL → public stats and recent videos.
Open tool - YouTube
Free YouTube transcript tool
Watch, Shorts, embeds — captions to plain text.
Open tool - TikTok
Free TikTok transcript generator
TikTok URL → transcript text. Free, no signup.
Open tool
FAQ
YouTube sponsorship calculator FAQ
How does the YouTube sponsorship calculator work?
Paste a channel, pick a format. We pull public metrics, classify niche, apply format CPM benchmarks, and return a budget estimate with a buying brief.
How much do YouTube sponsorships cost?
Depends on recent views, niche CPM, and format. This returns a public-data estimate — not a creator's private rate card.
Is this the creator's actual rate?
No — it's an estimate from public data, not their private rate card. Ask for recent views, geography, and past campaign results before you commit.
Why do you use recent views instead of subscribers?
Brands pay for delivery. A million subs with 20k views per upload should be priced like 20k views.
What sponsorship format should I choose?
A 60–90 second integration is the default. Dedicated videos cost more. Links and pins are usually add-ons.
Why is the estimate a range?
Niche, audience quality, format, and exclusivity all move the number. A range beats a fake exact quote.
Can I use this for YouTube Shorts?
Yes. Shorts use a different curve from long-form, and we show a dedicated Shorts estimate when we can.
How do teams detect existing sponsorships on a channel?
Pull transcripts and search for #ad, paid partnership, promo codes, and brand names. No caption track means nothing to scan.
What transcript patterns should I search for?
FTC-style reads in the first 30 seconds, spoken discount codes, and competitor switch stories. Pair hits with description links for confidence.
Can I screen many channels with the API?
Yes — use channel + videos APIs for pricing, then transcript pulls for sponsor reads. This page is for one-off checks only.
100 free credits
Need more than a spot check?
Sign up for 100 free API credits, then call these tools from your own code — no browser Turnstile in the way.