> **For coding agents and LLMs:** This is one Social Fetch marketing page (markdown export). For API orientation start with [`/llms.txt`](https://www.socialfetch.dev/llms.txt); for auth and crawl rules use [`/agents.txt`](https://www.socialfetch.dev/agents.txt); for every operation use [`/llms-endpoints.txt`](https://www.socialfetch.dev/llms-endpoints.txt).

## This page

- **On-site (HTML):** <https://www.socialfetch.dev/data/how-much-do-youtubers-make>
- **Markdown (.mdx) URL:** <https://www.socialfetch.dev/data/how-much-do-youtubers-make.mdx>

---

# How much do YouTubers make?

Public APIs cannot see Studio RPM or YPP status. This page multiplies public view counts by RPM estimate bands — a scenario sheet, not a payout record.

Data as of 2026-07-21. Sample: 6. Editorial planning scenarios only — not measured creator payouts. Long-form net RPM bands $1 / $4 / $10. Not Studio. Pair with channel video/shorts endpoints for real view samples.

## Key numbers

- **Low RPM (planning):** $1 (per 1k views)
- **Mid RPM (planning):** $4 (per 1k views)
- **High RPM (planning):** $10 (per 1k views)
- **Brand deals:** Separate (use sponsorship calc)

## Monthly ads scenarios (RPM estimates)

| Monthly views | Low RPM | Mid RPM | High RPM | Format note |
| --- | --- | --- | --- | --- |
| 100,000 | $100 | $400 | $1,000 | Long-form planning |
| 500,000 | $500 | $2,000 | $5,000 | Long-form planning |
| 1,000,000 | $1,000 | $4,000 | $10,000 | Long-form planning |
| 5,000,000 | $5,000 | $20,000 | $50,000 | Long-form planning |
| 10,000,000 | $10,000 | $40,000 | $100,000 | Long-form planning |
| 1,000,000 Shorts | $20 | $40 | $80 | Shorts planning (~$0.02–$0.08) |

Long-form RPM $1 / $4 / $10 net. Shorts RPM is typically cents, not dollars — use the Shorts money calculator for that band.

## Methodology

Pull recent long-form videos or Shorts for channels in the sample. Estimate monthly views from recent cadence. Apply net RPM bands for ads revenue share. Brand deals are separate and use sponsorship CPM math (see the sponsorship calculator).

- Sample: Scenario rows by monthly view volume. RPM bands are planning assumptions ($1–$10 long-form net RPM cited as a wide band; Shorts much lower).
- Refresh: Scenario table is editorial RPM bands (asOf stamp only). Not a live earnings panel.
- Formula: Estimated ads revenue ≈ (monthly views ÷ 1,000) × net RPM. Shorts use a lower RPM band than long-form. Brand deals are not included in the ads column.
- Endpoint: `GET /v1/youtube/channel`
- Endpoint: `GET /v1/youtube/channels/videos`
- Endpoint: `GET /v1/youtube/channels/shorts`

## Channel lookup

```bash
curl -sS \
  -H "x-api-key: $SOCIALFETCH_API_KEY" \
  -G "https://api.socialfetch.dev/v1/youtube/channel" \
  --data-urlencode "handle=MrBeast"
```

## FAQ

### Is this what creators actually get paid?

No. Studio shows realized RPM after geography, seasonality, and ad fill. These are planning bands so you can size an opportunity from public views.

### Do brand deals count?

Not in this table. Sponsorship fees usually dwarf ads for mid-size creators. Use the YouTube sponsorship calculator for CPM-style estimates.

### What about Shorts?

Shorts ads share sits on a much lower RPM. Use /tools/youtube-shorts-money-calculator or GET /v1/youtube/channels/shorts for view samples.

### How do I pull the underlying views?

GET /v1/youtube/channel for subscribers, then /v1/youtube/channels/videos or /shorts for public view counts on recent uploads.

## Related

- [YouTube sponsorship calculator](https://www.socialfetch.dev/tools/youtube-sponsorship-calculator)
- [YouTube Shorts money calculator](https://www.socialfetch.dev/tools/youtube-shorts-money-calculator)
- [YouTube platform API](https://www.socialfetch.dev/platforms/youtube)
- [YouTube followers to get paid](https://www.socialfetch.dev/data/how-many-followers-on-youtube-to-get-paid)